  {"id":14392,"date":"2023-10-31T14:05:20","date_gmt":"2023-10-31T18:05:20","guid":{"rendered":"https:\/\/www.rochester.edu\/communications\/?page_id=14392"},"modified":"2026-04-28T14:42:19","modified_gmt":"2026-04-28T18:42:19","slug":"wordpress-theme","status":"publish","type":"page","link":"https:\/\/www.rochester.edu\/communications\/resources\/web-seo\/wordpress-theme\/","title":{"rendered":"Rochester Core resources"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":36,"featured_media":0,"parent":526,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"class_list":["post-14392","page","type-page","status-publish","hentry"],"acf":{"lead_in":"University WordPress Theme","display_title":"Rochester Core Documentation","subtitle":"Learn more about the University's WordPress theme: Rochester Core. See the theme in action, access demos, and training guides.","call_to_action":"","hero_image_placement":"right_image","hero_media":"images","hero_pattern_option":"simple","hero_video":"","hero_image_landing":28352,"hero_image_landing_two":"","hero_image_landing_three":"","content_modules":[{"acf_fc_layout":"table_of_contents","anchor_id":"","css_classes":"","title":"<h2>Build better, faster, smarter<\/h2>","content":"Whether crafting a campaign, building department resources, or launching a news site, Rochester Core has you covered. On this page, you'll find everything you need to know about the University's WordPress theme, Rochester Core.","bg_color":"#ffffff","layout":"standard_width","image":"","call_to_action":"","aceppted_headings":["h2"],"ignored_headings":""},{"acf_fc_layout":"card_grid","anchor":"","css_class":"","title":"<p class=\"u-text-overline proxima-font\" style=\"text-align: center;\">Many sites, one solution<\/p>\r\n\r\n<h2 class=\"proxima-font\" style=\"text-align: center;\">Rochester Core in action<\/h2>","description":"<strong>Rochester Core runs on over 100 University WordPress sites.<\/strong> The sites below use the Rochester Core WordPress theme as it comes out of the box. You may notice that each site below has different audiences, needs, and scope or size; however, Rochester Core's flexibility enables sites to bend and stretch as needed.","background_color":"#FFFFFF","width":"width-large","columns":"2","cards":[{"card_title":"<p class=\"u-card-title\"><strong>Office of Human Resources<\/strong><\/p>","card_text":"<strong>Type: <\/strong>Enterprise executive office\r\n<strong>Audience:<\/strong> Prospective\/current faculty + staff, local community\r\n<strong>Size: <\/strong>~200 pages","card_background_color":"#f4f4f4","card_hover_color":"#283faf","card_link":{"title":"","url":"https:\/\/www.rochester.edu\/human-resources\/","target":""},"card_hover_arrow":"hover_arrow","card_image":25272,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\"><strong>Global Engagement<\/strong><\/p>","card_text":"<strong>Type: <\/strong>Enterprise executive office\r\n<strong>Audience:<\/strong> Prospective\/current students + families + faculty + staff, government and community\r\n<strong>Size: <\/strong>~50 pages","card_background_color":"#f4f4f4","card_hover_color":"#283faf","card_link":{"title":"","url":"https:\/\/www.rochester.edu\/office-global-engagement\/","target":""},"card_hover_arrow":"hover_arrow","card_image":25282,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\"><strong>University News Center<\/strong><\/p>","card_text":"<strong>Type: <\/strong>News and media\r\n<strong>Audience:<\/strong> Prospective students + families, alumni, faculty, and staff\r\n<strong>Size: <\/strong>~4,000 posts","card_background_color":"#f4f4f4","card_hover_color":"#283faf","card_link":{"title":"","url":"https:\/\/www.rochester.edu\/newscenter\/","target":""},"card_hover_arrow":"hover_arrow","card_image":21296,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\"><strong>Undergraduate Admissions<\/strong><\/p>","card_text":"<strong>Type: <\/strong>Marketing\r\n<strong>Audience:<\/strong> Prospective students + families\r\n<strong>Size: <\/strong>~100 pages","card_background_color":"#f4f4f4","card_hover_color":"#283faf","card_link":{"title":"","url":"https:\/\/admissions.rochester.edu\/","target":""},"card_hover_arrow":"hover_arrow","card_image":22322,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\">Commencement Weekend<\/p>","card_text":"<strong>Type: <\/strong>Campaign and initiative\r\n<strong>Audience:<\/strong> Current students + families + faculty + staff, alumni, government and community\r\n<strong>Size: <\/strong>~100 pages","card_background_color":"#f4f4f4","card_hover_color":"#283faf","card_link":{"title":"","url":"https:\/\/www.rochester.edu\/commencement\/","target":""},"card_hover_arrow":"hover_arrow","card_image":26912,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\">Campaign for United Way<\/p>","card_text":"<strong>Type: <\/strong>Campaign and initiative\r\n<strong>Audience:<\/strong> Current faculty + staff, local community, government and community\r\n<strong>Size: <\/strong>~15 pages","card_background_color":"#f4f4f4","card_hover_color":"#283faf","card_link":{"title":"","url":"https:\/\/www.rochester.edu\/unitedway","target":""},"card_hover_arrow":"hover_arrow","card_image":26742,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""}]},{"acf_fc_layout":"card_grid","anchor":"guides","css_class":"core-cards","title":"<h2 style=\"text-align: center;\">Component user guides and examples<\/h2>","description":"Components are customizable building blocks for content on the Rochester Core WordPress theme. 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style=\"text-align: left;\">Event feed<\/p>","card_text":"Embed an event feed from the University Calendar onto a page","card_background_color":"#FFFFFF","card_hover_color":"#283faf","card_link":{"title":"Event feed","url":"https:\/\/www.rochester.edu\/communications\/resources\/web-seo\/wordpress-theme\/event-feed\/","target":""},"card_hover_arrow":"hover_arrow","card_image":26142,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\" style=\"text-align: left;\">Footer<\/p>","card_text":"Add links to your social media profiles and a third site-wide 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website","card_background_color":"#FFFFFF","card_hover_color":"#283faf","card_link":{"title":"Post Listing","url":"https:\/\/www.rochester.edu\/communications\/resources\/web-seo\/wordpress-theme\/post-listing\/","target":""},"card_hover_arrow":"hover_arrow","card_image":34282,"card_image_size":"image_thumbnail","card_image_placement":"image_left","card_image_hover_state":"hover_fade","card_image_link":""},{"card_title":"<p class=\"u-card-title\" style=\"text-align: left;\">Query (blog feed)<\/p>","card_text":"Creates a feed of your site's posts based on categories and tags","card_background_color":"#FFFFFF","card_hover_color":"#283faf","card_link":{"title":"Query and 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an idea?","title":"<h2>Request a new feature<\/h2>","content":"Rochester Core is always evolving, and your feedback helps shape its future. If you have a feature idea or an improvement request, let us know\u2014we\u2019re always looking for ways to make the platform better.","cta":{"title":"Submit a request","url":"https:\/\/www.rochester.edu\/communications\/resources\/web-seo\/wordpress-theme\/feature-request\/","target":""},"bg":"#ffc70a","type":"image","image":28362,"embed":"","video":"","layout":"left","animation":"animation-false"},{"acf_fc_layout":"testimonial","anchor":"","css_class":"","title":"<h2 style=\"text-align: center;\">Training in MyPath<\/h2>","content":"<p style=\"text-align: center;\">Learn how to effectively use Rochester Core's components to build, style, and optimize pages in WordPress. Just search \"WordPress Administration\" in <a href=\"https:\/\/mypath.rochester.edu\/\">MyPath<\/a> to get started.<\/p>","cta":"","bg_color":"#f4f4f4","style":"cards","items":[{"pull_quote":"This training is fantastic. It's incredibly comprehensive and well done; the format is interactive in a way that allows you to move through the modules efficiently while absorbing the material. I also appreciated how approachable the content was, making website resources and best practices easy to find and apply.","attribution":"Alyssa Davis, Senior Communications Specialist, Administration and Finance ","wrapping_link":{"title":"Get started in MyPath","url":"https:\/\/mypath.rochester.edu\/","target":""},"image":25042,"layout":"left"}],"items_scroll":null},{"acf_fc_layout":"media_text_new","anchor":"","class":"","overline":"","title":"<h2>Brand guidelines<\/h2>","content":"Learn more about the University\u2019s brand guidelines to ensure everything on your website aligns with the University\u2019s values, identity standards, and professional presentation. These resources provide the framework to keep your digital projects polished and consistent.","cta":{"title":"Explore brand guidelines","url":"https:\/\/www.rochester.edu\/communications\/resources\/brand-identity\/","target":""},"bg":"#00205b","type":"image","image":26832,"embed":"","video":"","layout":"left","animation":"animation-false"},{"acf_fc_layout":"interstitial","anchor_id":"","classes":"","layout":"layout_stacked","lead-in":"","title":"<h2 class=\"proxima-font\">Request a consultation<\/h2>","content":"If you're interested in learning more about the University's WordPress theme, would like to learn more about component options or features, or have any other questions please get in touch with our office.","call_to_action":{"title":"Contact our office","url":"https:\/\/www.rochester.edu\/communications\/contact\/","target":""},"bg_color":"#f4f4f4"}]},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rochester Core WordPress Theme: Templates &amp; Guides - 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